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As a content creator, you always want your content to reach the maximum number of people. And YouTube is a platform that gives you access to viewers around the world. So, why lose such an advantage?
More than 300 hours of videos are uploaded every minute on YouTube, and almost 5 billion videos are viewed on the platform every day. More views on videos will mean more subscribers and vice versa. And the number of subscribers on your YouTube channel is one of the essential criteria used to measure success on the platform.
The YouTube algorithm recommends your channel be watched by viewers based on the number of subscribers you have. But, it’s never a cakewalk to have countless subscribers on your YouTube channel. Posting videos isn’t enough to get subscribers on YouTube. There are several ways to increase the subscriber count of your YouTube channel, and one of the best ways is to gain subscribers organically.
This article will give you eight tips to boost your YouTube subscriber numbers organically.
8 Crucial Tips To Gain More Organic Youtube Subscribers
1. Create Informative, Creative, And Engaging Content
The content you provide in your video needs to be creative, impart vital information, and be engaging. Here are some points that will help you create such content:
- Try to start your video with an interesting hook to ensure viewers stay to watch until the end of your video.
- Always make sure you create authentic content that builds around a specific audience.
- Add fascinating visuals to make your content more appealing to viewers.
- Space out all relevant information across the video so that viewers don’t get flooded with figures and lose interest.
- Use good examples frequently in your content, and also try to include pattern interrupts, and start and end screens that refocus and spark a viewer’s attention.
2. Create Superior Quality Videos
Your video should have a professional touch that will make your content more engaging and ensure people will take it seriously. Here are some ways to create professional and superior quality videos:
- Always use better-quality recording equipment to record your videos in 1080p or higher resolutions, with crystal-clear audio.
- Use studio lights and maintain a clear background.
- Make sure the recording ambiance is peaceful.
- While editing your video, search for a YouTube video editor online. This is a free video editing tool that will save you loads of time when preparing your video for upload.
- In the end, have a quick look at the recording and finalise your work carefully before publishing.
3. Optimise your Created Videos
Optimising video is an essential step in organically increasing YouTube subscribers as it reaches the right audience. It also helps you to rank your content higher on YouTube.
For video optimisation, there are some video elements that you must consider:
- Title: Try to use an exact keyword for your video title. It ensures higher rankings of your videos, which will increase viewers and subscriber count.
- Description: While writing the description of your video, make sure to add all the essential information such as timestamps, keywords, and other links. Timestamps will help viewers jump to the video section that they wish to watch. Also, providing links to other relevant videos keeps your content engaging.
- Video tags: Tagging your videos will help people find your video easily.
Other optimising elements include uploading a fascinating thumbnail and a transcript of your video. An easy way to do the latter is to use a YouTube transcript generator.
4. Add Watermarks To Your Videos
Watermarking a video is an exceptional feature added to YouTube. It helps in constantly reminding viewers to subscribe to your channel. So, always try to add a watermark to your videos. Watermarks can be a brand name, a logo, or a CTA (call to action).
5. Create and Publish Videos Frequently
You get a higher chance of gaining more subscribers if you create and publish videos regularly. Try to gather different video content, record it in a peaceful environment and quickly use a YouTube video editor to edit, finalise and publish your videos.
Remember that uploading videos frequently, i.e. one video a week will make your viewers engage with your video, further increasing your subscriber count.
6. Optimise your YOUTUBE CHANNEL
Just like video optimisation is necessary, optimising your YouTube channel is equally important to raising your subscriber count. Here are some steps to do so:
- Create a YouTube trailer: By creating a trailer, it gives an insight into your brand, the types of videos you publish, a taste of your upcoming videos, and your release schedule. It also offers a preview of your channel and what it will offer to viewers. You can use a YouTube video editor to make a trailer video of your content.
- Organise your home page: Optimise your channel’s homepage with playlists and organise them into various sections if you have a lot of videos.
- Design a compelling look for your channel: Add channel art and appropriate channel keywords and calls to action. Also, short channel descriptions will be a crucial component of the search results as it is shown next to your channel.
7. Engage With Your Audience
Interacting with viewers is an act of gratification. Therefore, always try to indulge and interconnect with your audience. This will give them a sense of satisfaction. Here are some crucial points you could try to engage with your audience:
- Appreciate your viewers for fully watching your video, and thank them at the end of the clip.
- Encourage the audience and your viewers to give feedback and comment on your video.
- Reward viewers who post useful comments for taking the time to support you and watch your video.
8. Promote your Videos On Other Platforms
Reaching people outside YouTube can be achieved when you promote your videos on various other platforms such as:
- Social media: You can use your social media platforms like Facebook, Instagram, and Twitter to reach numerous people with your video. Share a link to your YouTube video on all of these platforms, and you will find an increase in the viewer count.
- Link building: Collaborate with other authoritative websites and YouTube channels that produce content relevant to your content and ask them to provide backlinks.
- Email marketing: In your email signature, try to add your YouTube channel link. It will help your video reach a lot more people.
- Influencer marketing: If you can get your videos published by an influencer, there will be a rapid increase in your YouTube subscribers. Influencers reach a lot of people very quickly because of their loyal following.
- Blog discussions and forums: Try to participate in various blog discussions and forums, and add your YouTube video link whenever it is relevant to the discussion.
Conclusion
With the tips and ideas provided in this article, you will find it easier to increase your organic YouTube subscribers. Try implementing these tips while making your next video compelling, effective and engaging for your audience. You are sure to find a frequent rise in your videos’ view count, thus increasing your subscriber count.
Written by Cheryl Waller
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